Public Relations Consultant & Freelance Writer

 

Whether it's a new product, brand, campaign, or strategy, you worked extremely hard on it. Now it’s time for the launch. For that, you need to tell your story. 

Chad+Heard.jpg

Accurately. Clearly. In a way people can relate. This is where I can help.

With a Public Relations career that has spanned approximately 20 years, I have developed, led, and executed a wide range of communications initiatives. I have written countless speeches, articles, press releases, marketing emails, and more.

Originally a print journalist before transitioning to communications, my background has leaned heavily into the automotive and transportation sectors, with a passion for clean energy and next-generation mobility technology.

Today, I work at the intersection of communications strategy and business writing. I support clients by rounding-out their launch strategies to make them more effective. My process involves tailoring messages, adding impact, then amplify through the communications vehicles the target audience is already using.

 
 
 

Services

 

Business Writing

  • Speeches for press conferences, keynote addresses, presentations, shareholder meetings, internal/employee town halls, and more.

  • Invitations, letters, bulletins, notifications for customers, staff, and other audiences.

  • Marketing emails and sponsored content.

  • Op-ed pieces, articles, whitepapers, and other ghostwriting materials.

  • Annual report editorial.

  • Press releases, media advisories, and other information materials.

Communications Consulting

  • Strategic communications planning.

  • Media relations.

  • Press conference planning, scouting, and management.

  • Media training for interviews with print, broadcast, and online outlets.

  • International and domestic press tours or product launches.

  • Objective, strategy, and tactic setting as well as key message development.

  • Issues and crisis management.

 
 
 

To see some examples of my work in Public Relations and Freelance Writing, check-out my blog…